Bytemark Launches South Shore App

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NEW YORK & CHICAGO--(Business WIRE)-- Bytemark, a pioneer in mobile ticketing, today launched a new app that enables South Shore Line riders to purchase and store train tickets on their mobile devices.Bytemark partnered with the Northern Indiana Commuter Transportation District (NICTD) to develop the free South Shore App, which is available for both Apple iOS and Android Devices.Operated by NICTD, the South Shore Line is an interurban commuter rail that connects South Bend, Indiana and Chicago, Illinois. Using the free South Shore App powered by Bytemark, commuters can now use their phone as their ticket. Riders simply need to show their smartphone screens to conductors in order to use tickets. Bytemark’s South Shore App also offers train schedules with arrival times and a system map.Micah Bergdale, CEO of Bytemark, said: “Bytemark is excited to partner with NICTD to launch the South Shore App. Mobile ticketing is becoming a standard for transit systems around the world, and we are pleased to provide our flexible and secure mobile ticketing solution to commuters across Indiana and Illinois.”Gerald Hanas, NICTD General Manager, commented: “We are happy to offer a more convenient method for passengers to purchase their tickets. We anticipate that mobile ticketing technology will become more popular as passengers discover just how easy it is to use.” South Shore App Features:

  • “Smart Tile Home Screen” - Provides users with the most relevant content based on their settings and usage history.
  • Meets all Payment Card Industry security standards and accepts Discover Card, Visa, MasterCard and American Express payments.
  • Includes train schedules, arrival times and a system map.
  • Option to purchase multiple passes on one device for groups traveling together.
  • Embedded security to cut down on fare evasion and provide cost savings to NICTD.
  • The Virtual Visually Validated (V3) ticket screen has multiple built-in security features to ensure authenticity.

In addition to the mobile application, Bytemark is providing a state-of-the-art user management platform solution and backend reporting system to NICTD. This will enable South Shore Line administrators to better manage transit offerings and meet customers’ needs. About BytemarkA New York City startup with offices in the UK and Australia, Bytemark provides mobile ticketing and payment solutions for transit, attractions, and events. In January 2012, Bytemark launched the first mobile ticketing app for a major U.S. transit agency with the release of the NY Waterway app. Bytemark is focused on providing its partners with the tools they need to navigate the rapidly evolving mobile ticketing industry. Transit in the U.S. has been underserved by the expansion of mobile technology, and Bytemark is working to bridge the gap between the transit industry and America’s growing technology sector. For more information, visit www.Bytemark.coAbout Northern Indiana Commuter Transportation District (NICTD)NICTD owns and operates the South Shore commuter railroad, providing daily service between northwest Indiana and Chicago with 41 trains on weekdays and 21 trains on weekends. Bytemark Media ContactMegan KathmanSkyya Communicationswww.skyya.comph: (651) 785-3212NICTD Media Contact John Parsons, 219-926-5744 ext. 204 john.parsons@nictd.com